Many social media platforms are intuitive and user-friendly, making it easy for you to reach out to your customers. Often, the best way to adapt to the latest trends in technology is to take one step at a time. Social media apps and platforms are free for users, so you have resources at your fingertips to find, communicate with, and market to customers. Here’s a primer on how to use social media for your small business.
This is that critical first phase. As far as technology is concerned, there is one thing you absolutely can’t be without a sensitive website. Most adults (up to 64 percent) own some sort of “smart” app, so it’s non-negotiable to be able to reach clients on the go.
Social media are interactive computer-mediated technologies that facilitate the creation or sharing of information, ideas, career interests and other forms of expression via virtual communities and networks. Since Facebook and Twitter explosions, social apps have become one of the most popular and most common categories for apps. By helping you find new places in town to just chatting, this collection of apps has it all for you and your friends.
Best Social Media Apps in 2020
Now, let’s dive into this list of social media apps and see which social media platforms are the most commonly used and which features have enabled these apps to top the charts:
1. Facebook
Facebook has come a long way to make life much more interesting and exciting for people. As Facebook is your virtual social partner, you can upload photos, share views and humorous stories, comment and even chat with your friends. You can set up your own page and create fans right there on this platform. It’s quicker and easier than ever to catch up with friends. Share updates and photos, engage with your friends and pages and stay connected to important communities.
Features of Facebook:
- Get notifications when friends like and comment on your posts.
- Find local social events, and make plans to meet up with friends.
- Play games with any of your Facebook friends.
- Backup photos by saving them in albums.
- Follow your favorite artists, websites, and companies to get their latest news.
- Look up local businesses to see reviews, operation hours, and pictures.
2. Instagram
Instagram is another popular social media app design that has become a phenomenon. It now has millions of users around the globe, rising day by day. Instagram introduces a new technology every other day to engage its users more.
Features of Instagram:
- Add photos and videos to your story that disappear after 24 hours, and bring them to life with fun creative tools.
- Message your friends in Direct. Start fun conversations about what you see on Feed and Stories.
- Post photos and videos to your feed that you want to show on your profile.
- Check out IGTV for longer videos from your favorite creators.
- Get inspired by photos and videos from new accounts in Explore.
- Discover brands and small businesses, and shop products that are relevant to your personal style.
3. WhatsApp
WhatsApp has already surpassed a lot of social media and messaging platforms. With a large user base which has further shaded Facebook Messenger ratings, it turns out to be one of the best social media applications. WhatsApp has incredibly captured the interests of millions of people, especially due to the fact that by then there was no chat app that was directly linked to the local user device contact list.
Features of WhatsApp:
- Voice call, video call, group video call.
- WhatsApp Web: Run your account on PC.
- Saved offline messages.
- Can share your location, exchange contacts, and set custom wallpapers and notification sounds, etc.
- Consists of a rich collection of expressive stickers
- Back-up your chat and media.
- Share contacts, locations, and every kind of docs.
4. TikTok
TikTok is a growing and new music video-sharing social media app. It became the most downloaded app in the world in Q1 of 2018, beating Instagram, Facebook, and other popular social media services. For short music videos, It’s kind of close to Instagram.
Features of TikTok:
- Editing tools allow you to easily trim, cut, merge and duplicate video clips.
- Live streaming filters are constantly being updated with fresh, creative designs.
- Dance, Comedy, Vlog, Food, Sports, DIY, Animals, and everything in between. Discover videos from endless categories.
- Get entertained and inspired by a global community of creators.
- Millions of creators are on TikTok showcasing their incredible talents, precious moments, and knowledge. Let yourself be inspired.
5. Twitter
Twitter is a popular social media app, a well-known real-time public microblogging network where users can get new updates in the blink of an eye. Most mobile social media app designers and users have been appreciative of its short term limitation feature.
Features of Twitter:
- Go Live with a tap, and watch premium and exclusive live streams.
- Discover your favorite sports, news, entertainment, etc.
- See viral topics and trending hashtags.
- Chat privately with friends & followers.
- Get suggestions about influential people to follow.
6. Telegram
Telegram is the fastest messaging app on the market, connecting people via a unique, distributed network of data centers around the globe. The Telegram is an app that is constantly expanding its user base all due to policies powered by its user privacy. Its security makes this device stand out among the competitors.
Features of Telegram:
- Heavily encrypted & self-destructive messaging.
- Cloud-based.
- Faster than any other app.
- Completely free with no ads.
- No limits to the media/chat that’s send.
- Coordinate groups with almost 2 lakh users.
7. Reddit
Reddit has been around for quite a while, a platform that enables you to submit your content and vote for the same. With Reddit’s official app, you can keep up with the most recent trends on the internet. Discover breaking news first, viral video clips, funny jokes, and hot memes. The official Reddit app makes it easy to find the topics most relevant for you, with an infinite scroll of content streams including, GIFs and videos, night mode, and a lightning fast-loading interface.
Features of Reddit:
- A global discussion forum with thousands of unique topics.
- Let’s discover news, viral video clips, funny jokes, and hot memes, etc.
- Enables chat with communities.
- Join in the conversation of your choice.
- Feature unlock based on your account’s Karma.
- Create and moderate subreddits to build your own community.
8. Snapchat
Snapchat is one of the best social media apps that has captivated millions of hearts. The idea of Snapchat is not only attractive, but it is also one of the unique features of self-destructive ‘ Snaps ‘ and users can send a picture or a short video as a message that disappears automatically after a few seconds.
Features of Snapchat:
- Create and add filters, lens, 3D Bitmojis to your photos.
- Live messaging and video chat with up to 16 friends at once.
- Follow friends and watch their Stories to see their day unfold.
- Keep up to date with exclusive Stories from top publishers and creators.
- Watch breaking news, original Shows, and community Stories made just for your phone.
9. Pinterest
Pinterest is another major player in the mobile social media app that has proven to the whole globe how important visual content is or could be. It is the fastest independent mobile app that has exceeded millions of monthly users, making it a major influencer.
Features of Pinterest:
- Find lifestyle inspiration & explore articles on trending and recommended topics.
- Collaborate with friends for your next group trip, party or DIY project.
- See ideas & images out in the world that you like and snap a photo with Pinterest Lens to find out how to buy/make/do them.
- Explore trending and recommended articles.
- Invite your friends to collaborate.
- Buy, make, use the ideas you found.
Download for Android and iOS
10. Tumblr
Tumblr is one of the most popular social networking and micro-blog sites and has been exceptionally popular. It is commonly used by the younger generation to highlight attractive features such as personalized blog sharing platforms and flexible blog content.
Features of Tumblr:
- Join millions of people in millions of communities across millions of #tags.
- See something you love? Reblog it to your Tumblr and start a conversation.
- Start a private conversation with your friends in messaging.
- Create your own GIFs with text and stickers.
- Social media integration.
- Viral tags to make your post stand out.
11. WeChat
WeChat was launched as a messaging app and has now become an all-in-one online social media app. In addition to calling and texting, users can now shop online and make purchases, reservations, money transfers, book taxis, and much more on WeChat.
Features of WeChat:
- Let’s you create m-commerce stores for brands.
- Localized in 20 different languages and can translate friends’ messages and Moments posts.
- It comes with a standard QR code reader.
- It offers games inside the app.
- Make chatting more unique with custom stickers and the new Selfie Stickers feature.
- Allows mini-blog and posting thoughts.
- Enables the geolocation features.
Download for Android and iOS
12. YouTube
The most commonly used site for video sharing, where users around the globe spend a billion hours per day watching favorite or trending videos. It is the second-largest social media platform and is also recognized shortly after Google as the second largest search engine.
Features of YouTube:
- Browse personal recommendations on the Home tab.
- See the latest from your favorite channels on the Subscriptions tab.
- Look up videos you’ve watched and liked on the Account tab.
- Better live and video streaming of your favorite content.
- Big screen interface, and dark mode.
- YouTube TV for live streaming 40+ cable channels.
13. Facebook messenger
Facebook Messenger is a separate Facebook chat app that is used to send messages to people in your Facebook contacts. It makes it simple and quick to reach out to people you want to talk to. Most socially active people prefer FB messengers to share their messages.
Features of the Facebook messenger:
- Allows sending messages to Facebook friends.
- It can send money securely easily.
- The dark mode is a sleek look that’s easy on the eyes, by switching the background from white to black.
- Can share locations, chat with businesses.
- Send text, audio messages.
- You can make video or audio calls.
14. LinkedIn
LinkedIn is the world’s best social media app for professionals. It is effortless for users to benefit themselves and their companies. Users may increase their business connections when connecting to other professionals. It can also be used as a marketing social media app and is used by businesses to establish their authority and leadership in their industry and attract promising talent.LinkedIn also offers opportunities to advertise your business, such as sending personalized ads, boosting your content, and displaying ads on the site.
Features of LinkedIn:
- Social networking: Create your own profile & highlight your skillset
- Job search & recruiting: Find the right position suited to your skills and apply with your resume
- New opportunities: See if companies you’re interested in are hiring
- Industry news: Share articles or write your own posts
- Professional network: Follow the activities of your business contacts
15. Line
The LINE application aims to reshape the communication world by bringing users closer to their family and friends. Being a free mobile app, Line has a lot to offer such as voice and video calls, text messages, and a limitless variety of creative stickers so that users can express themselves in a better way.
Features of Line:
- Share messages, photos, videos, stickers, voice messages, and locations easily with friends.
- Allows free voice as well as video calls anywhere and anytime.
- Interactive and easy-to-use social networking features.
- It can set your messages to automatically disappear after a fixed time.
- The option of auto-syncing different devices.
- With LINE Out features, users can make international calls.
Conclusion
The list above has an impressive range of 15 exquisite and widely used social media apps. Covering many aspects of life, these social media apps not only allow you to socialize online comfortably.